Key Highlights
- During a White House gathering on Friday, President Trump encouraged Americans to purchase Dell computers
- Shares of DELL jumped as much as 14.6%, reaching an unprecedented peak of $263.99 before stabilizing near +13%
- The presidential remarks came after Michael and Susan Dell contributed $6.25 billion to Trump’s federal children’s wealth program in December 2025
- Wall Street firms Mizuho and Bank of America have recently increased their price projections for the technology company
- Competitor Super Micro (SMCI) climbed more than 5%, supported by its optimistic quarterly projections
Shares of Dell Technologies (DELL) reached unprecedented levels on Friday following President Donald Trump’s public recommendation for Americans to purchase the company’s products at a White House gathering.
During his speech, Trump expressed gratitude to the “Dell family,” praising their accomplishments before declaring: “Go out and buy a Dell, they’re great.” The stock price skyrocketed by as much as 14.6%, touching a historical peak of $263.99 per share, before moderating to approximately 13% gains.
The presidential comments followed a substantial $6.25 billion contribution from Michael and Susan Dell to “Trump Accounts” in December 2025 — a government initiative aimed at creating wealth opportunities for American youth.
By 1:01 PM ET, shares were changing hands at $253.64, reflecting a 10.15% increase for the trading session.
The White House backing provided additional momentum to a stock already drawing increased interest from financial analysts.
Mizuho’s Vijay Rakesh upgraded his price projection on DELL to $260 from $215 this past Wednesday, maintaining his Outperform recommendation. Bank of America elevated its estimate to $246, with analyst Wamsi Mohan highlighting agentic AI as a crucial demand catalyst for Dell’s product lineup.
Dell’s Position in the AI Server Revolution
Mohan noted that agentic AI “transforms a single discrete inferencing event into sequenced workflows, generating more inference events per task.” This evolution could translate into heightened demand for CPU-intensive equipment — precisely the technology Dell provides.
Bank of America projects Dell is well-positioned to secure a portion of the $496 billion AI server marketplace.
Super Micro (SMCI) climbed over 5% on Friday as well. The company experienced significant gains earlier in the week following its above-consensus quarterly forecast and reassuring updates regarding a Department of Justice probe. Market observers interpreted Super Micro’s projections as evidence of robust performance throughout the AI server industry.
Dell is scheduled to announce its Q1 FY2027 financial results on May 28.
Wall Street Price Projections Prior to the Rally
Before Friday’s dramatic movement, Mizuho’s elevated target of $260 already exceeded the stock’s recent trading range. The new record high of $263.99 temporarily surpassed that projection.
Bank of America’s $246 estimate was established in late May, prior to the presidential endorsement driving shares significantly higher.
Dell’s upcoming catalyst arrives with its earnings announcement on May 28, when market participants will closely monitor AI server revenue performance.
