Quick Overview
- CELH shares climbed approximately 6.3% in premarket sessions following strong Q1 results
- First-quarter revenue reached an all-time high of $782.6 million, representing 138% growth versus prior year
- Company delivered adjusted earnings per share of $0.41, exceeding analyst expectations of $0.30
- Recent purchases of Alani Nu and Rockstar Energy brands powered significant revenue expansion
- Profit margins compressed to 48.3% from 52.3% as newly acquired brands carry lower profitability
Shares of Celsius Holdings (CELH) surged approximately 6.3% during Thursday’s premarket session following the announcement of exceptional first-quarter results, with revenue climbing to a company record of $782.6 million—a dramatic increase from $329.3 million reported during the corresponding quarter last year.
The company’s adjusted earnings per share registered at $0.41, surpassing Wall Street’s consensus projection of $0.30 by a notable $0.11 margin. Such a significant earnings surprise typically captures market attention.
The substantial revenue acceleration stemmed primarily from two strategic acquisitions—the Alani Nu purchase finalized in April 2025 and the Rockstar Energy deal completed in August 2025. Alani Nu delivered $368.1 million in quarterly sales, while Rockstar contributed an additional $66.6 million.
Meanwhile, the flagship CELSIUS brand demonstrated solid momentum with approximately 6% revenue growth compared to the first quarter of 2025.
Overseas markets generated $35.3 million in revenue, marking a 55% year-over-year increase, with the Nordic region and additional expansion territories leading the charge.
Bottom-line performance showed net income climbing 148% to reach $110.1 million. Diluted earnings per share doubled to $0.33, while adjusted EBITDA jumped 181% to $195.5 million.
Profitability Faces Headwinds From New Brands
Gross profit margin declined to 48.3% from the previous year’s 52.3%. Management pointed to the inherently lower margin structures of both Alani Nu and Rockstar Energy as the primary drivers behind this compression.
On a brighter note, Celsius reported that fundamental raw material expenses showed improvement versus the fourth quarter of 2025 as both newly acquired brands became fully integrated into the company’s consolidated purchasing framework.
Selling, general, and administrative costs as a proportion of total revenue decreased, signaling emerging operational efficiency gains.
During the quarter, the company executed a stock buyback program totaling $24.1 million.
Category Position and Channel Reach
The combined brand portfolio of Celsius Holdings—encompassing CELSIUS, Alani Nu, and Rockstar—commanded approximately 20.9% dollar share within the U.S. energy drink marketplace during the first quarter.
This portfolio was responsible for 45% of all zero-sugar energy segment expansion in the United States throughout this timeframe.
Across monitored U.S. retail channels, total portfolio sales increased 29.8% during the 13-week window concluding March 29, 2026.
The company continues to capitalize on PepsiCo’s extensive distribution infrastructure, utilizing this network for both domestic operations and international market penetration.
Chief Executive John Fieldly characterized the first quarter as “a defining period,” highlighting the record-setting revenue figures as validation of the expanded brand portfolio’s competitive positioning.
The latest Wall Street analyst coverage on CELH maintains a Hold rating with an established price target of $47.00.
