Key Takeaways
- Take-Two Interactive shares climbed more than 6% following Rockstar Games’ confirmation that Grand Theft Auto VI preorders begin June 25.
- The highly anticipated game launches November 19, 2025, putting an end to speculation about additional postponements.
- Piper Sandler maintains an Overweight rating with a $280 target, estimating over 45 million units in initial sales.
- CEO Strauss Zelnick projects FY2027 net bookings between $8 billion and $8.2 billion.
- Official box art revealed by Rockstar generated massive social media buzz.
Shares of Take-Two Interactive (TTWO) climbed over 6% Thursday following Rockstar Games’ confirmation that Grand Theft Auto VI will be available for preorder starting June 25, with a planned November 19 release date. The stock was hovering near $241.74 during trading hours.
Take-Two Interactive Software, Inc., TTWO
Rockstar revealed the news through its official X platform, simultaneously unveiling the retail packaging artwork. The post quickly gained traction across digital channels.
From an investment perspective, the preorder announcement carries significant implications. It demonstrates confidence in the November timeline — critical given the title’s history of postponements.
Grand Theft Auto VI’s development has been marked by multiple setbacks. Initially anticipated for 2025, the release was subsequently delayed to mid-2026, then pushed again to November 2026. Following the most recent postponement announcement, TTWO shares plummeted approximately 18% in one trading session.
The decision to launch preorders five months before release suggests to institutional investors that further delays are unlikely.
The previous Grand Theft Auto installment arrived in 2013. That represents thirteen years of accumulated consumer anticipation, supported by compelling market data.
Analyst Expectations and Forecasts
Piper Sandler has reaffirmed its Overweight rating on TTWO with a price objective of $280. Their financial models suggest Grand Theft Auto VI could move upwards of 45 million copies during its initial launch period.
To put this in perspective, Grand Theft Auto V generated over $1 billion in sales within its first three days following its 2013 debut and has accumulated over 200 million units sold throughout its lifetime — establishing it as the most successful entertainment launch in recorded history.
FactSet consensus estimates anticipate Take-Two will report $8.6 billion in revenue for the fiscal year concluding next March, representing a 27% increase compared to fiscal 2026.
CEO Strauss Zelnick has provided guidance for FY2027 net bookings in the $8 billion to $8.2 billion range.
Preorder Window Opens Late June
The June 25 preorder availability extends across PlayStation 5 and Xbox Series X|S digital platforms, alongside physical reservation options at major retail chains globally.
The release’s cultural impact is already extending into unexpected sectors. Automotive parts retailer Burger Motorsports announced plans to shutter operations on November 19 — coinciding with GTA VI’s launch — describing it as “an unprecedented cultural event.”
TTWO remains down approximately 6.9% year-to-date and essentially unchanged over the trailing twelve months. Preorder metrics in the approaching weeks will provide investors clearer insight into whether consumer demand aligns with market expectations.



