Key Takeaways
- Lucid (LCID) shares advanced 4.2% to reach $9.96, despite trading volume falling 43% below typical levels.
- The 2027 Gravity Touring edition now begins at $79,900 and features DreamDrive 2 Premium and an additional key fob included.
- Grand Touring models receive enhanced standard equipment at $98,900, with an optional $10,500 Prestige Package arriving summer 2026.
- The Gravity SUV secured the prestigious 2026 World Luxury Car of the Year honor from World Car Awards.
- Wall Street maintains a cautious stance with a “Reduce” consensus rating and $13.14 average price target; RBC lowered projections to $10 over manufacturing worries.
Shares of Lucid Group (LCID) were changing hands at $9.96 during Thursday’s trading session.
The electric vehicle manufacturer announced revisions to its 2027 Gravity SUV range on Wednesday, incorporating additional standard equipment and introducing a premium options package. Shares responded with a 4.2% climb, although trading activity remained subdued at 43% below typical volumes—indicating limited institutional enthusiasm for the announcement.
The revised 2027 Gravity Touring trim now comes equipped with Lucid’s DreamDrive 2 Premium advanced driver assistance technology and an additional key fob without extra charge. Pricing remains competitive at $79,900 for U.S. buyers and $113,500 for Canadian customers, excluding applicable taxes and destination charges.
Meanwhile, the Grand Touring variant receives expanded standard equipment including the Comfort & Convenience Package, Power Package, and a choice of 21-inch or 22-inch wheels. This model carries a starting price of $98,900 domestically and $139,500 in Canada.
Premium Prestige Package Debuts This Summer
Lucid has announced a new Prestige Package option for Grand Touring customers, carrying a price tag of $10,500 in the United States and $14,000 in Canada. This comprehensive package delivers 22-inch or 23-inch wheel options, the Surreal Sound Pro premium audio system, Dynamic Handling Package enhancements, and third-row seating capacity. Availability is scheduled for summer 2026.
“With the 2027 updates, we’ve expanded standard features, simplified choices, and introduced a new Prestige Package,” said Erwin Raphael, SVP Revenue at Lucid.
The Gravity SUV recently claimed the 2026 World Luxury Car of the Year title, earning votes from more than 100 international automotive journalists. According to Lucid, the 2027 version maintains identical EPA efficiency ratings as the previous model year.
Lucid operates manufacturing facilities in both Arizona and Saudi Arabia. The Gravity represents the company’s sophomore vehicle offering and inaugural SUV entry, complementing the existing Air sedan lineup. Two additional models are under development—the midsize Cosmos and Earth—both targeting price points below $50,000.
Analyst Community Remains Skeptical
The modest share price increase hasn’t swayed broader Wall Street sentiment. MarketBeat data reveals a consensus “Reduce” recommendation with an average price objective of $13.14.
Bank of America recently launched coverage with an “underperform” assessment and $10 price target. Morgan Stanley downgraded shares from “buy” to “underweight” while dramatically reducing its target from $30 to $10. RBC Capital similarly trimmed its outlook to $10, citing persistent manufacturing capacity concerns.
More optimistically, Zacks upgraded its stance from “strong sell” to “hold,” while Benchmark maintained its “buy” recommendation. The current analyst breakdown shows 2 buy ratings, 5 hold ratings, and 3 sell ratings.
Lucid maintains a market capitalization of $3.26 billion, carries a debt-to-equity ratio of 3.00, and posts a negative price-to-earnings ratio of -0.82. Approximately 75% of outstanding shares are controlled by institutional investors.
The automaker recently initiated over-the-air software updates bringing Apple CarPlay and Android Auto compatibility to Gravity vehicles, with international deployment to Middle Eastern and European markets scheduled for later dates.
